Since opening our Lifestyle store in August 2017 we have evolved from a bespoke bridal and occasion wear design studio to a store that creates sustainable, hand made collections of clothes evocative of a simple lifestyle. This ‘lifestyle’ is something we have been honing for a long time, since its humble beginnings when our creative director Frances tentatively put a small collection of half a dozen garments in-store alongside our bridal wear. Inspired by a lifetimes love of fashion and the clothes she and the team craved to wear on a daily basis; drop-crotch trousers and easy-wear tops in low maintenance fabrics.
This then grew into seasonal collections that adapted with the weather and soon took over from bridal as our main passion. In October 2018 we moved away from making bridal entirely, finding we wanted to focus all our attention on our small production, design-led lines of lifestyle clothing. This became, in just over a year, more than 40+ styles incorporating various natural fabrics. Colours and styles are edited seasonally, for the S/S collections starting in April and the A/W beginning in September. We're passionate about muted, natural textures, oversized silhouettes and sustainable, ethical clothing
(read more about our Chaos Conscience)
Now a team of 7, including Frances' daughter Agy who completed her Fashion degree in 2019, we are a busy and energetic business and we love every minute. From research and product development, to production, manufacturing and, the best bit, putting a new collection in store and getting to meet so many new people that share our ideals for fashion and lifestyle.
We are very lucky to have a fully working studio, in which we design, cut and make every item, as well as our store on Ringwood High Street. It means that customers can see straight into the studio whilst in store and experience how hands on our process is. We think this is part of the appeal of what we do and we're really proud of bringing a traditional trade back to a British High Street.